The next project for Type 3 we had to design a product that people (student designers) could use to learn about a specific part of typography / typesetting. We were supposed to choose an aspect about type that we necessarily did not know ourselves / something we could have used when learning to typeset The Exegesis. After typesetting The Exegesis, I realized my biggest issue was margins and layout design. So, I teamed up with Brooke Cirone to develop a product that people can play with to help view text boxes in a manipulative and creative way. This helped me understand spatial value, and understanding that layouts don't just have to be boxes - they can be any shape you please. We also had to develop packaging, I wanted to create a box with a sticker to show the branding - but time and costs became a big issue. We chose a clear holder to hold all of the materials in that could essentially be packaged the way it came, with a handy dandy holder to place materials and can be easily stored when not in use.
Notes on Video 350 BCE Aristotle organized his Modes of Persuasion into three different categories that would help made things more appealing to audiences: “Of the modes of persuasion furnished by the spoken work there are three kinds : Ethos - Persuasion is achieved by the speaker’s personal character when the speech is so spoken as to make us think him credible Pathos - Secondly, persuasion may come through the hearers, when he speech stirs their emotions Logos - Persuasion is effected through the speech itself when we have proved a truth or an apparent truth by means of the persuasive arguments suitable to the case in question.” Ethos: An Ethical Appeal Greek for “ character” - Persuading based of the character of the author Does the author have credibility? Establishing credibility, respectability, likeability, reputation, message quality. In Graphic Design: Maintaining credibility through the use of messages. Celebrities can help sustain an...
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